Tesla Owners Club New York State is a special, targeted group of early adopters marked by their high standards in performance, style, technology, and sustainability - all living locally within the borders of NY State. Below you can get better acquainted with who TOCNYS and its members are and see if we might be a good fit for your business to advertise with.
The TOCNYS website consists of an active blog, member-driven forums, and tons of bookmark-able resources that keep our members visiting on a daily basis. In addition to our website, we send out a weekly club-wide email newsletter that averages 65% open and 23% click rates (industry standard is 21% and 7% respectively - source). We do our best to only include content that is of value to our members and as a result, our members are engaged and responsive.
Traditional, indiscriminate advertising mostly detracts and gets in the way. In contrast, we strive to give our members a different experience when they are interacting with us and our content - to add value in all areas: whether it be website resources, emails, and even our advertising partners. We only work with companies whose products/services are relevant to our members and share our vision to add value in creative ways.